How to Create Infographics – A Guide
What is an Infographic?
WHAT IS AN INFOGRAPHIC?
Portmanteau of ‘information’ and ‘graphic’- Visual representation of data or information
- Compelling images simplify complicated content
- Data is clear, compact, and shareable.
Objective of infographics: To make data easily understandable at first glance.
Why use Infographics?
- Delivering insight through data that is accessible to a wide audience
- Increased engagement with Official Statistics
- Heighten awareness of the importance of the NSO to the public
- Help to build a strong social media presence
What is the difference between an infographic and an infobite?
An infographic consists of 4 to 6 facts presented in a visual and story-telling format whereas an infobite is a single fact presented visually on its own (or sometimes is a section extracted and reformatted from an infographic). Infographics are often broken down into a series of infobites that can be shared on social media.